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ins the white cube the ology of the gallery space ins the white cube the ology of the gallery space garage publishing program in collaboration with ad marginem press odohertys well known series of essays address the crisis surrounding the function of private galleries.
ins the white cube the ology of the gallery space odoherty examines the critical relationships of context to content and with wit and irony exposes the myth of neutrality of the gallery or museum space. these essays mark a turning point in artistic perception.barbara rose brian odohertys ins the white cube has remained one of the most influential and oftquoted statements of its time. with cogent critical analysis and shrewd wit odoherty investigates how the gallery space sequestering the spectator within an apparently timeless .

ins the white cube the ology of the gallery space this book calls the gallery context into question. though white walls strive to be neutral they create their own set of expectations about the work. odoherty points to a series of great examples of artists who subvert gallery expectations one by hanging a photo of the gallery wall on the gallery wall.

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ins the white cube the ology of the gallery space ins the white cube the ology of the gallery space expad edition brian odoherty google books. when these essays first appeared in artforum in 1976 their impact was immediate.

ins the white cube the ology of the gallery space ins the white cube is a brilliant analysis of the sociological economic and aesthetic context within which we experience art. odoherty examines the critical relationships of context to content and with wit and irony exposes the myth of neutrality of the gallery or museum space.

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the ology of the gallery space monoskop ins the white cube the ology of the gallery space i brian odoherty introduction by thomas mcevilley. expad ed. p. em. the essays in this book originally appeared in artforum magazine in 1976 and 1986copr. p. isbn 0520220404 paper alk. paper l. space art 2. installations 3. environment i. title. n7430.7.036 1999 701 .8dc21

odoherty b. 1999 ins the white cube the ology please do not copy. odoherty b. 1999 ins the white cube the ology of the gallery space. university of california press. introduction it has been the special genius of our century to investigate things in relation to their context toe to see the context as formative on the thing and finally to see the context as a thing itself. in this classic essay first published as a series of three articles in artforum in 1976 brian odoherty discusses this turn toward context in .